Marketing Your Practice
Promoting and educating others about neuromuscular (NM) and electrodiagnostic (EDX) medicine can benefit your medical practice, your students, your colleagues, and, ultimately, improve patient care. Build the visibility of your practice by creating a marketing plan with the AANEM’s marketing resources.
Member-Only Marketing Articles
Use the AANEM's series of marketing articles to help you develop or revamp your marketing plan. From developing a marketing plan to measuring your marketing success, the AANEM has you covered. The articles are available to members only.
Educating Your Patients
Patient Brochures
Do you need help preparing your patients for their nerve conduction studies (NCSs) and electromyography (EMG) tests? The AANEM has designed brochures specifically for the NM and EDX practice. Integrate the use of these brochures into your marketing plan. The brochures can be personalized with your practice's information.
Order the brochures for your practice:
What to Expect During an EMG - Brochure Template for Printing
What to Expect During an EMG - Brochure (Spanish) Template for Printing
Patient Video
Could you use a patient video on your website or in your waiting room? The AANEM produced a video to educate patients about how to prepare for NCSs and EMG tests. This video is free for AANEM members.
Download the video to use in your practice:
What to Expect During Nerve Conduction Study and EMG Test video
Educating Health Professionals About EDX Medicine
Slide Sets
To assist members with educating other health professionals about the benefit of EDX medicine and the disorders it helps to diagnose, the AANEM has developed a series of educational slide sets that can easily be customized for target audiences such as:
- Institution Colleagues
- Grand Rounds
- Medical Societies
- Referral Sources
- Medical Conferences
The slide sets are standardized to a very basic PowerPoint
TM template, allowing presenters to select the background they desire, and individualize the slides to fit their audience. The presentations are free for AANEM members.
Topics Include:
| Cancer |
Neuromusular Junction Disorders |
| Motor Neuron Disease |
Radiculopathy |
| Plexopathy |
Intro To EDX Medicine |
| Family Practice |
Neurosurgery Rheumatology |
| Myopathy |
Mononeuropathy |
| Polyneuropathy |
Orthopedics |
| Internal Medicine |
Traumatic Nerve Injury |
Brochure to Educate Referring Physicians
Educate your referral sources about the importance of referring to a trained EDX physician with this brochure.
Order the brochures to give to referring physicians:
Refer Your Patients to a Trained Electrodiagnostic Physician - Brochure for Printing