Advancing Neuromuscular, Musculoskeletal, & Electrodiagnostic Medicine

Practice • Marketing • Marketing Your Practice

Practice Marketing Toolkit

The AANEM Marketing Series Articles are available to members only.

Complete Series of Marketing Articles

Part 1: Marketing the Neuromuscular & EDX Practice

Part 2: Examine Your Practice Like It's Your Patient - SWOT Analysis

Part 3: Keep Your Eye on the Target When Marketing Your Practice

Part 4: Establishing Marketing Goals, Strategies, and Tactics

Part 5: Build Your Practice By Growing Your Referral Base

Part 6: The Patient Comes First -- Even in Marketing

Part 7: Enhance Your Practice Exposure With Public Relations

Part 8: Education, Targeting are Key Components in Payer Marketing

Part 9: Measuring Your Marketing Success

Part 10: Marketing Your Practice on the Web
Part 11: Promote Your Practice With Better Brochures
Part 12: Top Tips For Recruitment: Best Practices and Advice for Efficient Hiring
Part 13: Leverage Online Resources to Find Your Dream Job


Practice Brochures

The AANEM has designed brochures specifically for the neuromuscular and electrodiagnostic practice. Integrate the use of these brochures into your marketing plan. Brochures are available for purchase in the AANEM Marketplace.


What to Expect During Your EMG Test
Refer to a Trained EDX Physician


Education

Enhance your marketing expertise with educational topics and resources.


Lecture Series: Creating a Successful Team and Building Your EDX Referral Base

Coursebook: Practice Management